2023-2024 Credential Information
Fundamental Marketing Concepts
Credential Name | Fundamental Marketing Concepts |
Credential Vendor Info | A*S*K Business Institute Marsha Dyer Customer Service Manager dyerm@mbaresearch.org 614.486.6708 x220 https://www.askinstitute.org |
Credential Auto Collect | No |
Diploma Endorsement | Yes |
Validation Artifact | Students receive a digital badge and a digital certificate that can be printed. |
Credential Lead Consultant | Felisha Davis felisha.davis@dpi.nc.gov |
Course Number and Title | MA52 Marketing Applications |
Credential as POL | MA52 POL = No |
Pathway(s)^ | Marketing Management (MMGT) |
Cost of Instructor Training | N/A |
Instructor Training Requirements | None |
Exam Voucher Expiration | Exam credits do not expire and are not refundable. |
Credential Lifespan | Lifetime |
Renewal Options | Yes No renewal necessary. |
SOC (Standard Occupational Classification) Code(s) | First-Line Supervisors of Non-Retail Sales Workers (41-1012)Transportation, Storage, and Distribution Managers (11-3071) |
Articulation | No |
Sequencing | No |
Employer Transferability | No |
Delivery Format | On-line |
Proctored Environment Required | Yes The exam must be proctored. |
Test Site Options and Requirements | Exams are delivered via Webxam (www.webxam.org), a highly secure, password-protected online system designed specifically for high-stakes testing. Exams can be taken through any modern web browser (e.g., Microsoft Edge, Mozilla Firefox, Chrome, Safari) running on a computer connected to the Internet. For the test administration/delivery process, see the A*S*K Exam Technical Manual. |
Testing Environment Requirements | N/A |
Proctored Requirements | The proctor must be 18 years or older and not be the normal classroom teacher for the subject. |
Exam Time Allotment | The exam is 100 questions long and the examinee is given 100 minutes to complete the exam. |
Exam Passing Requirement | Examinees who earn a score of at least 70% are recognized as Certified High Achievers, while examinees who score 90% or higher are recognized as Certified Exemplary Achievers. |
Retakes | Yes Students may retake the exam but not until the next calendar quarter. |
Student Accommodations | Yes Time and a half, double time, unlimited time, reader required (unlimited time). |
Multilingual Resources* | Yes N/A |
Directory Notes | Student also receives a digital badge once they earn the certificate - to be shared online. https://www.mbaresearch.info/download/ASK/ASK_Email_Template%20080318.pdf |