NCCTE.2020.MM51.02.00 - Understand product/service management, branding, product life cycles, new product development, marketing of services, product positioning and the technological, legal, and ethical components of product/service management.
NCCTE.2020.MM51.02.01
Program Area: Business, Finance, and Marketing Education
Level: Indicator
Description: Explain the nature and scope of the product/service management function.