NCCTE.MH32 - Sports and Entertainment Marketing II
NCCTE.MH32.01.00 - Understand product management, business law, economics, professional development, marketing-information management, information management, promotion, and selling for the sport and event industries.
NCCTE.MH32.01.01 - Position product/services to acquire desired business image. (PM:143)
NCCTE.MH32.01.02 - Acquire knowledge of commerce laws and regulations to continue business operations. (BL:058)
NCCTE.MH32.01.03 - Analyze cost/profit relationships to guide business decision-making. (EC:053)
NCCTE.MH32.01.04 - Acquire information about the sport/event industry to aid in making career choices. (PD:279)
NCCTE.MH32.01.05 - Determine global trade's impact on business decision-making. (EC:059)
NCCTE.MH32.01.06 - Collect secondary marketing data to ensure accuracy and adequacy of information for decision making. (IM:187)
NCCTE.MH32.01.07 - Utilize information-technology tools to manage and perform work responsibilities. (NF:185)
NCCTE.MH32.01.08 - Interpret marketing information to test hypotheses and/or to resolve issues. (IM:191)
NCCTE.MH32.01.09 - Acquire information to guide business decision-making. (NF:065)
NCCTE.MH32.01.10 - Report findings to communicate research information to others. (IM:192), (IM:193)
NCCTE.MH32.01.11 - Manage promotional activities to maximize return on promotional investments. (PR:155)
NCCTE.MH32.01.12 - Perform pre-sales activities to facilitate sales presentation. (SE:324)
NCCTE.MH32.01.13 - Conduct post-sales follow-up activities to foster ongoing relationships with customers. (SE:325)
NCCTE.MH32.01.14 - Employ sales processes and techniques to enhance customer relationships and to increase the likelihood of making sales. (SE:319), (SE:321)
NCCTE.MH32.01.15 - Manage promotional activities to maximize return on promotional investments. (PR:211)
NCCTE.MH32.02.00 - Understand selling, promotion, and marketing-information management for the sport and event industries.
NCCTE.MH32.02.01 - Employ sales processes and techniques to enhance customer relationships and to increase the likelihood of making sales. (SE:322)
NCCTE.MH32.02.02 - Manage promotional activities to maximize return on promotional investments. (PR:212)
NCCTE.MH32.02.03 - Employ sales processes and techniques to enhance customer relationships and to increase the likelihood of making sales. (SE:348), (SE:323)
NCCTE.MH32.02.04 - Conduct post-sales follow-up activities to foster ongoing relationships with customers. (SE:326)
NCCTE.MH32.02.05 - Utilize publicity/public-relations activities to create goodwill with stakeholders. (PR:136), (PR:195)
NCCTE.MH32.02.06 - Employ sales-promotion activities to inform or remind customers of business/product. (PR:198), (PR:199), (PR:213), (PR:214)
NCCTE.MH32.02.07 - Position products/services to acquire desired business image. (PR:151), (PR:153)
NCCTE.MH32.02.08 - Work with advertising agency to create marketing communications. (PR:081)
NCCTE.MH32.02.09 - Manage promotional activities to maximize return on promotional investments. (PR:210), (PR:098), (PR:076), (PR:209)
NCCTE.MH32.03.00 - Understand customer relationships, quality assurance, pricing, product/service management, and financial analysis for the sport and event industries.
NCCTE.MH32.03.01 - Acquire product knowledge to communicate product benefits and to ensure appropriateness of product for the customer. (SE:314)
NCCTE.MH32.03.02 - Understand operation's role and function in business to value its contributions to a company. (OP:343)