NCCTE.MH32 - Sports and Entertainment Marketing II
NCCTE.MH32.02.00 - Understand selling, promotion, and marketing-information management for the sport and event industries.
NCCTE.MH32.02.01 - Employ sales processes and techniques to enhance customer relationships and to increase the likelihood of making sales. (SE:322)
NCCTE.MH32.02.02 - Manage promotional activities to maximize return on promotional investments. (PR:212)
NCCTE.MH32.02.03 - Employ sales processes and techniques to enhance customer relationships and to increase the likelihood of making sales. (SE:348), (SE:323)
NCCTE.MH32.02.04 - Conduct post-sales follow-up activities to foster ongoing relationships with customers. (SE:326)
NCCTE.MH32.02.05 - Utilize publicity/public-relations activities to create goodwill with stakeholders. (PR:136), (PR:195)
NCCTE.MH32.02.06 - Employ sales-promotion activities to inform or remind customers of business/product. (PR:198), (PR:199), (PR:213), (PR:214)
NCCTE.MH32.02.07 - Position products/services to acquire desired business image. (PR:151), (PR:153)
NCCTE.MH32.02.08 - Work with advertising agency to create marketing communications. (PR:081)
NCCTE.MH32.02.09 - Manage promotional activities to maximize return on promotional investments. (PR:210), (PR:098), (PR:076), (PR:209)